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Indian Bike Market Getting Hot

Renowned automobile companies are planning to launch high-end models of bikes in the fast growing Indian market. They are confident that their offerings will be lapped up by bike aficionados. The Managing Director of Bajaj Auto says that those who go for high-end bikes want power and performance and those who are looking for fuel efficiency can go in for the low-end bikes. Bajaj Auto Company has made an agreement with Kawasaki Company of Japan to distribute Kawasaki’s bikes in Indian market. According to the agreement, Bajaj will bring Kawasaki bikes for distributing them through its exclusive probiking stalls. The new comers are: The Sports Road Star ER-6n, the Super Sports Bike Ninja ZX6R, The Ninja 250 and the Vulcan Cruiser Z1000. They are supposed to be available in Indian market in this year.

“Ninja 250” is supposed to be introduced first. Actually this is designed for US, Europe, and Japan. This is powered by an 8-Valve, DOHC, liquid-cooled, 250cc fuel injection engine.

KTM power Sports AG is introducing the 690 Supermotto, superior street bike the 690 Duke, the powerful 990 Adventure, the light 250 EXE-F and ultra-precise performer 990 Superduke. Yamaha has planned to invest Rs. 800 Crore in its sale network. This company is trying to resurrect its brand image with the launch of other premium 1000cc plus bikes through the import route. The company has already launched its Super Sports YZF-R1 (1000cc) and Torque Sports MTO1 (1670cc) in India.

Suzuki Motor Company has planned to assemble 400-600cc bikes in India which can see the prices coming down to Rs. 4-5 lakh. The only manufacturer of 500cc bikes in India is Royal Enfield. It has produced the Bullet 350, the Bullet Electra, the Bullet Electra 5S, the Thunderbird and the Machismo 500.

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